About this Edition
Based on insights from the data that drives Fortune Magazine’s 100 Best Companies to Work for, and similar lists in 45 countries on six continents, Trust Rules is the international best-seller on how to build a workplace culture that achieves remarkable business results.
Written by Bob Lee, a leading authority on workplace culture and business performance, Trust Rules is a straight-talking, no-jargon, business book that outlines 16 simple rules to help managers to build better teams and a remarkable work environment, leading to market-beating business results.
As a senior leader with the Great Place to Work Institute, Bob became intrigued by a simple question: how do some managers lead their teams to achieve extraordinary results while many struggles to inspire their people to even average performance and results?
Through detailed analysis of Great Place to Work’s global database of over two million employees in 80 countries around the world, Bob made an astonishing discovery. Although only small margins separate the world’s best managers from most of their colleagues, the impact is immense.The deceptively simple truth? The world’s best managers do much the same as every other manager – they just do it more thoughtfully, more sincerely, and more consistently than everyone else. And it all comes down to trust.
The resulting book – ‘Trust Rules: How the World’s Best Managers Create Great Places to Work’- explains the practical steps that these managers take to build a high-trust workplace culture which drives employee engagement, which in turn leads to greater productivity and competitive advantage.
The 16 Trust Rules are intuitive, practical, and surprisingly easy to live by. In fact, most managers already do much of what Bob suggests, and they do it reasonably well.However, while most managers do it well enough to ensure that their businesses survive, they don’t do it well enough to cause them to thrive. Lee’s insight is simple and powerful – small margins drive big results, and the world’s best companies achieve their superior results because of minor differences in how they manage their people.
Trust Rules achieved #1 best-seller status in Amazon.co.uk’s ‘International Business’ category within two weeks of launching.The Portuguese language edition -“Regras da Confianca” was published in Brazil in September 2017, and Australia, Norway, and Africa editions were published in early 2018. Trust Rules will be translated and published in 10 other international markets during 2018.